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What is Response360?

Track Your Mail & Lift Response Rates 23-46% for Pennies Per Piece 

Instead of just sending out a traditional solo direct mail campaign, Response360 combines your direct mail with multiple digital technologies to create an omnichannel experience that increases your ROI by reaching your target audience on multiple channels simultaneously.
Why Response360?

Maximize your ROI with Direct mail

Response360 layers onto your direct mail campaigns with up to 13 different technologies. With this omnichannel marketing platform, you'll get:

  • A 23-46% average lift in campaign results
  • 8 to 32 impressions on a single piece of direct mail
  • The ability to target and identify prospects with the most interest in your product/service
  • Reporting of who's on your site and clicking your ads
  • A custom dashboard for real-time tracking and analysis

How Does It Work?

Your mailing list receives your direct mail items, and at the same time, Response360 touches your audience simultaneously across the web while tracking engagement and monitoring their interaction, including visits to your website. We provide a custom dashboard so you can easily track all of your campaign's performance in real-time!

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Technology That Drives Results:

SOCIAL MATCH: Deliver ads on Facebook and Instagram to your mailing list before your mail is delivered.

ONLINE FOLLOW-UP: After leaving your website, prospects will see your ads throughout the Google Display Network, driving them back to your website.

MAIL TRACKING: Track and record exactly when your mailing hits mailboxes on a per piece level. You'll never be left wondering again.

SOCIAL MEDIA FOLLOW-UP: Continue the touch points of your ads by displaying them on Facebook and Instagram feeds.

INFORMED DELIVERY: Your mail piece is accompanied by a full color, clickable ad within the grayscale email preview sent by the USPS.

LEADMatch: Track and record anonymous website visitors both from your mailing and general website visitors.

CALL TRACKING: Real time updates and recordings of every call you’ve received as a result of your mailing.

QR CODES: Maximize engagement with static or personalized QR Codes. Track mail responses with our reporting dashboard to see various types of scan data, including who scanned.

Enhance, Adapt, and Maximize Your Marketing Impact!

one dashboard to manage it all!

Analyze your response, adjust, and optimize performance as needed.

The dashboard assists in pinpointing successful strategies and areas needing improvement, allowing for adjustments that enhance your marketing efforts and maximize every dollar in your budget. It's completely customizable, simplifying the process of tracking attribution and calculating ROI.

What Clients Say About Response360:

My favorite part about Response360 is the ability to go back and retrieve phone calls after the fact. This is especially useful when I’m on the road and can’t write down information, but can play it back later and update my calendar and contacts accordingly back at the office.

Jeff E.

I have been using Response360 and the dashboard has been awesome, not only did I find out our call routing was taking too long (which I streamlined as a result), but I had several callers that did not leave a message, and I was able to recover and talk to them. They turned out to be the best leads. They just didn't want to leave a message!

Avalon School & Music Center

We love Response360 because it allows us to reach out to missed opportunities as well as critique how we handle the calls coming in. It has put us more in touch with evaluating how effective not only our mailings are, but how effective we are!

Gentile Dentistry of Lancaster
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Level Up Your Direct Mail!